China’s apparel exports fell 1.17 per cent to $69.888 billion in January–June 2026, as Asia-Pacific shipments dropped 13.40 per cent.
North America rose 7.94 per cent and Europe 1.61 per cent, taking their combined share to 52.18 per cent.
Africa grew 20.98 per cent and Central and South America 9.08 per cent, cushioning Asia-Pacific’s $3.292-billion decline.

Wolverine Worldwide reported second-quarter (Q2) revenue of $506.4 million, up 6.8 per cent year on year, led by Merrell and Saucony.
International sales rose 10.9 per cent, while higher US tariffs pressured gross margin.
The company raised its 2026 revenue and earnings outlook, citing continued business momentum and stronger brand performance across markets.

In the US, 44 per cent say AI helps find better value, yet only 21 per cent have made more than one purchase on an AI recommendation.
Many shoppers still prefer brand websites or apps, while just 33 per cent would let an AI agent make a purchase on their behalf.
Retailers use AI mainly in customer service, marketing analysis and admin tasks, while apparel shoppers fear it may not grasp style.

Bata’s Zero Base Merchandising (ZBM) initiative is now operational across 800+ stores and is targeting 900+ stores by the end of 2026. The initiative uses local demand patterns to improve product availability, reduce clutter and create more relevant store assortments.

TechnoSport follows a vertically integrated manufacturing model, giving it greater control over fabric development, production, quality and speed to market. The investment is aimed at strengthening its manufacturing capabilities as the company expands its activewear business across India.

TechnoSport follows a vertically integrated manufacturing model, giving it greater control over fabric development, production, quality and speed to market. The investment is aimed at strengthening its manufacturing capabilities as the company expands its activewear business across India.

The trend mirrors a significant shift in the US, the world’s largest diamond consumer market, where lab-grown stones have moved from being a niche alternative to becoming mainstream in engagement jewellery. The growing popularity there, driven by affordability and the ability to buy larger stones for the same budget, offers a glimpse into the potential trajectory of the category in India.

Misto Holdings’ Q2 sales rose 16.6 per cent year on year, with operating profit up 62.3 per cent on Acushnet growth, cost efficiency and a tariff refund.
Acushnet sales rose 21.7 per cent as golf balls, clubs and gear gained from launches, higher prices and optimised timing.
Fila’s domestic shoes and clothing improved, overseas stores expanded in Malaysia, and JUUN.J opened stores in China.

Asics posted record Q2 FY26 results, with first-half net sales up 32.7 per cent to ¥534.4 billion (~$3.36 billion and operating profit up 48.5 per cent.
SportStyle, Onitsuka Tiger and Performance Running drove growth, with sales and profit rising across all major regions.
Margin gains, cost control and lower inventories helped offset tariffs and costs; Asics lifted FY26 sales and profit outlook.

TexPro data shows eight Asian hubs gained share equal to 90.8 per cent of China’s US apparel share loss between 2021 and 2025.
Cambodia shows the clearest rerouting risk signal, with Chinese textile exports and finished-apparel shipments to Cambodia rising sharply.
Vietnam, Bangladesh and India look more like manufacturing platforms using Chinese inputs as origin proof becomes critical.